WhaleShark Media Becomes RetailMeNot

In the first major move of Austin's WhaleShark Media towards becoming public, the online coupon site operator said today that it has renamed itself RetailMeNot. WhaleShark said the corporate name change is effective immediately. The name change comes only a day after news leaked out that WhaleShark had hired investment bankers for a future IPO for the company. RetailMeNot is the flagship, online coupon and deal website run by WhaleShark Media. The firm also runs the UK's, and in France, in Germany, and another coupon and discount site called