Tuesday, July 23, 2013

RetailMeNot.com Launches Television Campaign

Austin-based online coupon site RetailMeNot.com is wasting no time putting the additional capital it raised in its IPO to work, saying today that it has launched a brand new, television campaign aimed at consumers. RetailMeNot.com said it has launched a new campaign, including a testimonial-style television ad pushing users to its desktop, tablet, and mobile websites; plus an in-mall advertising initiatives. RetailMeNot.com said the new television ad--being created by agency Quigley-Simpson--will appear on cable networks, including Bravo, HGTV, Lifetime, VH1, and others.