Tuesday, November 14, 2006

Reuters Syndicates Pluck

Global news provider Reuters said this week that it has entered into a strategic alliance with Austin, Texas-based Pluck to syndicate third party blog content for its news services. Reuters will also make an investment in the firm. Reuters said it will offer Pluck's BlogBurst blog syndication service to its media partners, allowing newspapers to place the most relevant and useful blog posts alongside related stories. Size of the investment was not disclosed by Pluck, however, Reuters reports place the investment at $7.0M. Other venture capital backers of Pluck include Austin Ventures and Mayfield.