Tuesday, February 21, 2012

BuzzStream Enhances Social Outreach Software

Austin-based BuzzStream, a developer of software which helps companies interact with influencers on the web via social media, has enhanced its software. The firm, which is headed by Paul May, said it now supports sending emails directly from its service, connecting directly with services like Gmail, AOL, Yahoo, and others to send emails through those services to others. The firm also said it has enhanced team-based outreach, do not contact options, and other enhancements to its software. BuzzStream's customers include HomeAway, Bazaarvoice, Sapient, Random House, and others. May was previously an investor at seed venture fund Orr Ventures.