Tuesday, October 30, 2018

GameStop Brings New Digital Video Network To Stores

Grapevine, Texas-based video game retailer GameStop has linked with a in-store digital video and advertising firm, Right Media Solutions, to roll out an upgraded in-store digital video network to 3,800 of its locations. According to GameStop, that in-store media will feature product promotions, game previews, developer interviews and other customized content, as well as advertising. Financial details of the deal between the companies were not announced. The companies will use around 3,800 Commercial Chromebox media players for the digital video network.